Wednesday, February 20, 2008
Product Placement, even in your kids books
It is the trend. It's annoying. But do the kids mind? Probably not. Nick Hornby's book is riddled with the names "Starbucks" and Tony Hawk's biography. Did it stop me from reading? No. Did it annoy the crap out of me like the way Pepsi is so prominently displayed in certain movies? YES! Here's a NYT article on the issue and 2 writers opinions. Interesting reading.